World Food Day 2021

WFD 2021

 

This Saturday, on 16 October, we are celebrating World Food Day 2021! Please find below a series of assets and resources you can engage with on this crucial day for our food systems and good food for all.

 

  1. General Assets

 

  1. PROMOTIONAL VIDEO

World Food Day’s global impact would not be possible without the efforts of FAO offices and your partnerships with cities, TV stations, outdoor advertisers, transport networks, retail outlets, airports, shopping centres etc. The 30-second version of the WFD promo video is ready to be shared (original files in Asset Bank) and placed with partners. If you secure a pro bono agreement, we can support you, adapting the video to the format/language needed. Drop us a message at World-Food-Day@fao.org. (1-min version that is more appropriate for events is coming soon!)

 

  1. JOIN THE #FOODHEROESDANCE CHALLENGE

Check out the #FoodHeroesDance challenge on TikTok , Instagram and Douyin (for colleagues in China) and get involved! Challenge influencers, your friends and family! We want you to replicate the dance or put your own spin on it using the Food Heroes song as a call to action this #WorldFoodDay. The full song will be unveiled with a music video on 5 October during the Junior World Food Day event (more info below).

 

  1. EXHIBIT PACKAGE

A multi-panel package of World Food Day content featuring the theme and a selection of Food Heroes to promote the campaign at any venue is available at this link in Asset Bank. The package includes customizable panels for you to add local Food Heroes to your event.

 

  1. WHAT IS YOUR STAR INGREDIENT? 

Beans and eggs. Two everyday ingredients – but both have an extraordinary power. 

That’s because they’re both examples of good food. They’re accessible to people worldwide, they’re nutritious, and they’re full of potential – they bring people together, and they fuel our futures.

Our two beautiful new films tell that story. Beans and eggs are just two of the world’s star ⭐️  ingredients – what are yours? Access the two films here and preview the assets below. 

 

  1. POST YOUR WFD EVENT

Every year, a large number of events – from marathons and hunger marches, to exhibitions, cultural performances, contests and concerts – are organised in up to 150 countries across the world to celebrate World Food Day. You can already post your event or a partner’s one on the WFD website. Fill out the form and in a couple of days it will be published on our website.

 

  1. SAVE THE DATE!

World Food Day celebrations are just around the corner! Save the date for activations happening all around the world: 

 

  • World Food Day at Expo Dubai, 16 October

World Food Day 2021 will be the first International Day to be celebrated on 16 October at Expo Dubai (1 October 2021 – 31 March 2022). FAO and the UAE Ministry of Climate Change and Environment are hosting a range of events. Make sure to register for:

Our actions are our future, 14.30-18.50 GST (public-facing flagship event) This is the official United Arab Emirates celebration of World Food Day and it opens a public facing flagship event with interactive activities to allow guests to engage in the Four Betters. 

  • G20 Green Garden, 16 September

Situated in in Rome’s ancient Appia Antica Park, the G20 Green Garden is launching an SDGs educational itinerary (on and off line) on 16 September together with the Italian Ministry of Education.

  • Junior World Food Day, 5 October

Join us for stories, music, dance and a conversation at the Junior World Food Day event at 14.00 on 5 October, part of the World Food Forum powered by youth that will take place from 1-5 October 2021. Young people ages 6-12 (and older!) are invited to meet food heroes and become a food hero too.  The programme features innovators, agri-preneurs, food activists, chefs, astronauts, actors, leaders, students and more!

  • World Food Day, 15 October

Global leaders, heads of the Rome-Based UN agencies and other keynote speakers will join FAO Director-General QU Dongyu to mark the global World Food Day ceremony on Friday, 15 October.  Following the ceremony, a lecture will be held by a guest Professor Klaus Schwab from World Economic Forum and a special Dialogue of Tea and Coffee will explore the production and rich flavours behind beverages that unite many different cultures.